Three rodeos hit by ad campaigns all made more money CHEYENNE, RENO, SALINAS––Exposing the sadism of rodeo appears to just attract more sadists to watch it, 2015 attendance claims indicate. Cheyenne Frontier Days, the Reno Rodeo, and California Rodeo Salinas all reported surging paid admissions in summer 2015: an increase of almost 11,000, to […]